Simple Tips to Increase Bookings During the Winter Season

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Invest in amenities that guests want during colder weather.

Consider investing in amenities that guests can use during the colder months of the year. The cool season in Destin lasts for 3.1 months, from December 4 to March 6. During these months, it may be a little too chilly to get a suntan on the beach. Easy and inexpensive upgrades may include upgrading your outdoor patio with seating, grills, and firepits for relaxing evenings. Indoors, consider adding fun entertainment like a pool table, foosball table, or a gaming system. 

Target winter travelers

While April-July is considered to be the "peak season" in Destin, travelers from all over the world still make their way down to Destin to experience a comfortable winter. Snowbirds, business travelers, and remote workers are some of our common visitors during the winter months. Preparing rentals for snowbirds:

• Offering monthly availability can increase your bookings for snowbirds during these months.
• Properly furnish your rental for comfortable long-term stays.
• Provide a fully stocked kitchen for home cooked meals. 

Preparing rentals for Business Travelers or Remote Workers: 

• Offer high-speed WiFi so they can work, email, take video meetings, and stay in touch with their office. 
• Create a workstation with a comfortable desk, chair, and good lighting.

Prepare for the holidays

Some of the most booked weeks of the winter season, fall during holiday weeks. Offering holiday supplies is a great way to create a memorable stay. For many travelers visiting during the holiday, the kitchen and the living room become the main stage. Furnish your kitchen with cookware and add light touches of holiday decor throughout your home. It s best to tread lightly when decorating both inside and outside for the holidays. You don't want to scare off a guest who isn't visiting for the holidays but small touches here and there can lighten the mood.